Education
Sheridan College
Building a hands-on GA4 curriculum for Sheridan's digital marketing programs.
The challenge
Sheridan College's Programmatic Media and Multichannel Digital Marketing courses needed a modern analytics component, and faculty needed support to teach GA4 with confidence.
Our approach
We built a custom Google Analytics curriculum module tailored to the existing courses, then ran train-the-trainer sessions so the professors could deliver GA4 fluently to their students.
The outcome
Sheridan's digital marketing programs became more practical and industry-aligned, with graduates entering the market already comfortable in GA4.
What we delivered
- GA4 Curriculum Design
- Faculty Training
- Analytics Education
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