E-commerce
Beach House Art
GDPR-compliant GA4 and Consent Mode on Shopify, end-to-end.
The challenge
Beach House Art needed GA4 tracking across the full customer journey on Shopify, and it had to be GDPR compliant from day one.
Our approach
We built a tailored tracking plan covering every funnel stage, then implemented Consent Mode in Shopify and GTM so consent state flowed through the entire stack.
The outcome
Reliable GA4 reporting on user behaviour, product performance, and conversion funnels, fully consent-aware.
What we delivered
- GA4
- Shopify Tagging
- Consent Mode
- GDPR Compliance
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